CONSULTING AND INSIGHTS
Business transformation via a bespoke blend of Orbis solutions
When Orbis Golf applies its Consulting and Insights offering across a golf business, it changes the game for everyone.
Working directly with club operators, we apply remarkably powerful industry intelligence and proprietary software as well industry leading programs that tunes in to operators, coaches, members and customers’ experiences… and creating ways to enhance them.
At the heart of this is Orbis’ Active Customer Management (ACM) service powered by the game changing Play 9 experience. Our ACM model identifies members who are ‘at risk’ and prescribes a bespoke and fully quantifiable blend of strategies to elevate their experiences and ensure they stick around.
Attrition rates down by 50%
Attrition rates for customers who are placed under care in our Active Customer Management model drop by 50%. That rate halves again if the customer takes golf lessons.
Customer spend up by 35%
Customers who are activated by the golf professional get more out of their time at the club and want to visit more often. Customers who are under care increase visits to the club by an average of 25%.
Customer visits up by 25%
Customers under care have a more engaged experience across the club. On average, customers under care increase spending on golf and food & beverage by 35%.
Our 4-step approach
Orbis’ approach to meaningful change comprises four simple but highly effective steps:
Assess
Assess
Initially, we audit your current situation to identify strengths and weaknesses, opportunities, and measurable outcomes. Our team will collaborate with you to understand your business needs.
Develop
With a clearly defined and agreed ‘primary outcome’, we identify ways to connect and sustain success throughout your business, and design a unique solution that aligns fully with your objectives using our integrated solutions.
Develop
Develop
With a clearly defined and agreed ‘primary outcome’, we identify ways to connect and sustain success throughout your business, and design a unique solution that aligns fully with your objectives using our integrated solutions.
Execute
Execute
Using our software, data and programming expertise, we help every stakeholder to understand the bigger picture, and their role in achieving success for themselves and the business. From here, we help you improve staff knowledge and engagement, grow your company skill base and strengthen your business across the board.
Track
Working alongside you, we’ll have identified the key metrics of success. And in measuring them, through smart data-driven analysis of members’ behaviours, we can further refine strategies for improvement. Tailored to your club’s unique ambitions and each customer’s unique needs, every Orbis consulting and insights solution is fully aligned to your unique strategic objectives.
Track
Track
Working alongside you, we’ll have identified the key metrics of success. And in measuring them, through smart data-driven analysis of members’ behaviours, we can further refine strategies for improvement. Tailored to your club’s unique ambitions and each customer’s unique needs, every Orbis consulting and insights solution is fully aligned to your unique strategic objectives.
Orbis works closely with industry-leading communications agency Retail Tribe to provide engaging content and create marketing opportunities for all managed-services venues.
Whether it’s unique newsletter content for every venue across a multi-site operator, or a piece of active marketing for an individual club, we source Retail Tribe’s proven expertise to achieve top results for your business.
Working with Orbis Golf and their GLF. Connect software has been a game-changer for our coaching operations. The software efficiently manages all our bookings and scheduling, seamlessly integrates with our point of sale and company apps, and measures the impact of our PGA Professionals. Their integrated coaching programs, white labelled, including the Crush It Junior Golf program, Game On new golfer program, and Scoring University series, have transformed our approach to golf instruction. Orbis Golf's innovative solutions led by a team of industry experts with proven experience have significantly enhanced our ability to deliver first class coaching and elevate our golfers' experiences. Highly recommended!
Mark Gore, SVP Golf, Invited (formally ClubCorp INC)
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Discover more about how Orbis’ Consulting and Insights solution can drive real change in your Business.
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